Sunday, June 26, 2016

Another Local Taxi Aggregator UTOO Launched in Chennai

Serial entrepreneur Sivasankaran again jumped into another new turf after telecom. Siva Group was earlier promoter of Aircel, which was later sold to Maxis. In 2008 he again tried telecom with STel partnering Batelco. In 2012 STel's 2G license was cancelled and Shiva Group closed down its telecom venture.

Cut to 2016, he launched UTOO - another taxi aggregator in the country. However unlike Ola and UBER, Sivasankaran promoted UTOO is initiated in Chennai and promised to offer luxury cabs. They also promised no surge in pricing.

The website reads, UTOO is a premium taxi service in Chennai aimed at making every ride a journey to remember. Our transparent pricing policy is designed to ensure great rides and peaceful minds.

We believe technology as a main driver to provide the most hassle-free ride experiences for the users. We take pride in fielding a great team of chauffeurs on the ground who keep up our commitment to customer experience."

Website:  (defunct)

I just downloaded the app and the UI is a mix of Ola and UBER apps. There are few cabs of UTOO, compared its competitors in Chennai (Ola, Uber, Fastrack etc). Also SIPCOT IT Park is not covered with UTOO.

There are as of now two types of services - Sedan and SUV.

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